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Revenue Management in Hospitality
概述
CEA CAPA Partner 机构: CETT - University of 巴塞罗那
地点: 、西班牙
Primary Subject Area: 旅游 & Hospitality Management
指令: 英语
Transcript Source: Partner 机构
Course Details: 200级
Recommended Semester Credits: 3
联系时间: 45
描述
Revenue management is a part of the operational stage of marketing. This subject aims to help students how to use, in an appropriate way, the tools that help organizations to respond to customer expectations, as well as attaining maximum business profitability. The subject prepares students to efficiently manage business and tourist destinations through the optimization of income resulting from the sale of inventory, focusing on demand control, efficient capacity management and price determination based on elasticity.
